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Macro-Design

Seek > Sense > Share (Personal Knowledge Mastery)

A continuous process framework for Personal Knowledge Mastery (PKM) that enables individuals to take control of their professional development in a networked era. It shifts the focus from static knowledge 'stock' to dynamic knowledge 'flow' by connecting individual learning with social networks and organizational work.

3 phasesMacro-Design
When to Use This Framework

When you need to design a complete learning experience from scratch

You're planning a workshop, training, or learning session and need a proven structure to organize your content and activities.

Most effective for professional development, self-directed learning initiatives, and organizations looking to foster innovation and agility in complex environments.

The 3 Steps
Follow this sequence to apply Seek > Sense > Share (Personal Knowledge Mastery)
1

Seek: Finding information and keeping up to date by building a diverse network of trusted sources and curators.

2

Sense: Personalizing and internalizing information through reflection, experimentation, and putting theory into practice.

3

Share: Exchanging resources, ideas, and experiences with networks and colleagues to foster collaboration and innovation.

What You'll Achieve

Ensures your session has clear goals, logical flow, and measurable outcomes.

Instructional designers can use this to move beyond one-off events toward continuous learning journeys. Design programs that require participants to curate external content (Seek), apply insights to real-world projects with reflective journaling (Sense), and narrate their progress in social learning spaces (Share).

Practical Tips
How to get the most out of this framework
  • 1
    Start by defining what success looks like at the end
  • 2
    Work backwards from outcomes to activities
  • 3
    Build in checkpoints to verify learning
  • 4
    Allow time for practice and application
Best For
  • Self-directed professional development
  • Social and collaborative learning
  • Knowledge management
  • Innovation and complex problem solving
Key Principles
  • Knowledge is a flow, not a static asset to be stored
  • Learning is the work and work is learning
  • Chance favors the connected mind
  • Personal knowledge is individually constructed and socially shared
  • Working out loud makes implicit knowledge explicit
Watch Out For
  • Requires high levels of learner autonomy and digital literacy
  • Relies on the existence of trusted social networks and communities of practice
  • Difficult to measure using traditional compliance-based metrics
  • Requires a culture that supports 'working out loud' and transparency