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Creating a 90-second Pitch

This exercise guides teams in crafting a concise and compelling 90-second pitch to communicate their ideas and objectives effectively. It helps distill complex projects into easily digestible and persuasive narratives.

120-120 min1-50 peopleHard
When to Use

Use this activity in the later stages of a project to help teams prepare for presentations, investor pitches, or public outreach.

How It Works

Solves: Inability to clearly and concisely communicate project ideas, leading to lack of interest or investment.

Step-by-Step Instructions
Follow these steps to facilitate this method
  1. 1

    Step 1: Introduce the task: Explain the importance of a concise pitch and provide instructions for creating one. (10 mins)

  2. 2

    Step 2: Individual writing: Have each team member individually brainstorm key elements of the pitch. (30 mins)

  3. 3

    Step 3: Collaborative drafting: The team collaborates to create a written 90-second pitch. (60 mins)

  4. 4

    Step 4: Refinement: Review and refine the pitch for clarity and impact. (20 mins)

Facilitator Tips
  • Provide clear guidelines and examples of effective pitches.
  • Encourage teams to focus on the most compelling aspects of their project.
Variations
  • Have teams practice delivering their pitch to each other and provide feedback.
  • Record the pitches and have teams self-assess their performance.
Source: Transition Makers ToolboxLearn more