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Mind Map

Mind mapping is a visual brainstorming technique that helps individuals or groups explore a central topic by branching out into related ideas and concepts. It's effective for generating a wide range of ideas and uncovering connections that might not be apparent through linear thinking.

20-45 min1-20 peopleMedium
When to Use

Use this method when you need to generate a broad range of ideas around a central theme or problem, explore the relationships between different concepts, or visually organize thoughts and information.

How It Works

Solves: Lack of creative ideas, unstructured brainstorming sessions, difficulty seeing connections between different concepts.

Step-by-Step Instructions
Follow these steps to facilitate this method
  1. 1

    Step 1: Introduce the central topic or problem. (2 minutes)

  2. 2

    Step 2: Write the central topic in the middle of the whiteboard or digital canvas. (3 minutes)

  3. 3

    Step 3: Start brainstorming related ideas and write them down as branches extending from the central topic. (15-30 minutes)

  4. 4

    Step 4: Connect related ideas with lines to show the relationships between them. (5 minutes)

  5. 5

    Step 5: Review the mind map and identify key themes, insights, and potential solutions. (5 minutes)

Facilitator Tips
  • Encourage participants to use short phrases or single words.
  • Promote the use of images and symbols to enhance visual connections.
  • Remind participants that there are no wrong answers during the brainstorming phase.
Variations
  • Use different colors to represent different categories of ideas.
  • Add priority levels to different ideas using symbols or labels.
  • Combine mind mapping with other brainstorming techniques, such as SCAMPER.
Source: Service Design ToolsLearn more