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Product Pitch Challenge

Teams are given a ridiculous or mundane object and must create a high-stakes 'Shark Tank' style pitch to sell it. This encourages creative marketing, rapid ideation, and public speaking skills.

30-60 min6-30 peopleMedium
When to Use

To practice persuasive communication and 'out of the box' thinking in a fun, competitive format.

How It Works

Solves: Stale thinking or lack of confidence when presenting new ideas to stakeholders.

Step-by-Step Instructions
Follow these steps to facilitate this method
  1. 1

    Step 1: Assign each breakout group a random object (e.g., a broken paperclip, a used tissue).

  2. 2

    Step 2: Groups have 15 minutes to name the product, define a target audience, and create a 60-second pitch.

  3. 3

    Step 3: Each group performs their pitch for the 'judges' (the rest of the team).

  4. 4

    Step 4: Vote on the 'Most Likely to Succeed' and 'Most Creative' pitches.

Facilitator Tips
  • Encourage teams to use 'features and benefits' logic to make the pitches sound professional.
  • Provide a simple pitch template (Problem, Solution, Cost) to help them structure their thoughts.
Variations
  • Internal Pitch (pitching a real process improvement for the company)
Source: Design Thinking / Lean StartupLearn more