Outcome Harvesting
Outcome Harvesting is an evaluation approach that collects evidence of what has changed, defined as changes in the behaviour, relationships, actions, policies or practices of people and organisations, and then works backwards to assess how an intervention contributed. It suits complex settings where outcomes cannot be planned in advance.
When you can't tell if your sessions are actually working
You need to measure impact beyond satisfaction surveys and understand if learning is actually being applied.
When outcomes are unpredictable, many actors influence change, and the aim is to learn how change happened rather than to check planned activities.
Design the harvest
With the people who will use the findings, agree the questions the harvest must answer and what information to collect from whom.
Gather data and draft outcome descriptions
Review reports and other documents for evidence of change and draft short outcome statements: who changed what, when, and how the programme contributed.
Engage with informants
Ask the people closest to the change to review, correct and add outcome descriptions.
Substantiate
Check a selection of outcomes with independent, knowledgeable sources to strengthen credibility.
Analyse and interpret
Group and interpret the outcomes to answer the harvest questions, looking for patterns in what changed and why.
Support use of findings
Help the users of the harvest discuss the findings and decide what to do with them.
Shows real ROI and helps you continuously improve your sessions.
Use it after or during a programme to find out what participants and their organisations actually do differently. Workshops with participants can serve as the 'engage with informants' step.
- 1Define success metrics before the session
- 2Build in micro-assessments throughout
- 3Follow up after to measure behavior change
- 4Use data to iterate on your design
- Advocacy, policy and network programmes
- Capacity-building and leadership programmes
- Complex or adaptive initiatives
- Programmes without a fixed plan or theory of change
- Outcomes are observable changes in behaviour or practice
- Work backwards from change to contribution
- Involve the people closest to the change
- Design for the users of the findings
- Establishes contribution, not attribution; it does not prove a programme caused a change.
- Relies on documents and recall, so can miss outcomes nobody recorded or remembered.
- Not designed for use during programme planning.